McDonald's - Summer Smoothies

McDonald’s set out to introduce its new Summer Smoothie flavors while showcasing the perfect breakfast pairing: a McMuffin. We launched a visually captivating campaign that highlighted the vibrant, fresh fruits and the mesmerizing beauty of the smoothie blends. Additionally, we designed a playful, interactive website where users could mix and match their own kaleidoscopic Smoothie + Muffin combos.

↘   Tribal / DDB Canada (Vancouver)

→  Design / Art Direction

McSmoothie-Poster-04
McSmoothie-Texture-8
McSmoothie-Posters-00
McSmoothie-Poster-03
003-McSmoothies-FunFlirty
gaaabe-McD-visuals-2
003-McSmoothies-DarkDelicious
McSmoothie-Poster-02
gaaabe-McD-visuals-3
McSmoothie-Site-V2

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